SOFRADIS AT WINE PARIS 2025

Our sales representatives Paul, François and Maxime went to the Wine Paris 2025 show in February.

Wine Paris is a must-see trade show for the wine and spirits sector, bringing together more than 3,000 exhibitors, offering high-level conferences and exclusive tastings.

This exhibition represents an ideal opportunity to strengthen our business relationships through direct exchanges with producers and suppliers, thus consolidating our existing partnerships. It also allows us to evaluate the performance of brands on international markets and adjust strategies according to needs.

Sofradis is constantly looking for new opportunities and promising brands, particularly suited to the African and French overseas territories markets. Monitoring current trends, such as innovations in packaging, composition and distribution, is essential.

This visit to Wine Paris allowed our sales teams to meet their key partners and meet new potential suppliers.